I’m a huge fan of Buffer. We’re talking Buddy the Elf level of love. So when they hosted a Content Curation twitter chat, I couldn’t resist joining in. Among the topics discussed were tools, platforms and engagement strategies. Content curation should be part of all modern marketing strategies. The tweet chatters shared some great insights and I’ve pulled together some of my favorites to share them here with you.
How to make your content curation stand out
A6) Stand out from others sharing curated content by creating your own content. Add a twist, offer a new perspective. But test. #bufferchat
— Michael Roach (@mr0ach) July 6, 2016
I love the Digital Chic’s opinion here. It’s good to stir the pot and ruffle some feathers. The point is to have an opinion. No one wants to do business with a brick wall, unless your concrete I suppose?
— PolkadotHQ (@PolkadotHQ) July 6, 2016
Anik nails it. If your audience doesn’t come first in everything you’re doing, why bother?
A6:#bufferchat– best way to differentiate yourself from your competitors is by catering to your audience. Keep them first.
— Anik G. (@complexkickz) July 6, 2016
A6 Make sure you read the articles and determine if they are beneficial before sharing. #bufferchat
— Creative CoLAB (@creativecolabco) July 6, 2016
Similar to what DigitalChic says, if you’re not feeling controversial, at least have a point of view.
— Magnify Digital (@MagnifyDigital) July 6, 2016
Favorite content curation tools & workflows
I’m a huge fan of using content curation for email, so is Arielle, she get’s the top spot in my list of tools & workflows.
— Arielle Tannenbaum (@ariellemargot) July 6, 2016
— DigiBuzz Media (@BuzzPRplus) July 6, 2016
Tealix has a set of tools outlined here that makes curation something you can do whenever you have a few minutes. Adding things to lists, bookmarks or folders is a snap. When combined with some automation it makes magic.
— Tealix Design (@TealixDesign) July 6, 2016
— gifwolfpack (@gifwolfpack) July 6, 2016
Everyone loves a gif!
A4 I use Insight3, Right Relevance, Nuzzel, Reeder, TrendSpottr #bufferchat…and a few others
— Antonio Santos⚙☘️? (@akwyz) July 6, 2016
— Joe Gill (@joegill88) July 6, 2016
— Devani Anjali ♡ (@DevaniAnjali) July 6, 2016
What about you?
What tips do you have for tools, platforms and workflows that drive your content curation success? Leave a comment with your thoughts.