Don’t expect too many sentences in this post.
I ventured into Times Square for the first time in my life. The group I was with thrust me into an NYPD cop car and asked the poor on-duty officer to pose for a pic. In horror I exclaimed this isn’t Buckingham Palace! This is the NYPD, they certainly have more important things to do than pose for photo ops with a Canadian born Minnesotan on their first escapade in the Big Apple.
The officer however obliged. Here’s the result:
This chance moment with a more than gracious NYPD officer reminded me of why the social media phenomenon has been so powerful in the world of PR, Communications and Marketing. The lesson she, the officer, reminded me is one we all need frequent reminding of. . .
Be yourself, be a real person. If you try to be anything else your public will notice and go on to the next brand, organization or person. If you’re a brand, give it a persona.
With that, after a long night exploring Times Square, I’m exhausted.
Before I leave, what common reminders do you think we need to be reminded of frequently in using social media daily in communications?
Stay Hungry. Stay Foolish.